Commander Briefing Recruiting Post

Driving Recruitment Forward: How GSDF Uses Billboards, License Plates, and Social Media to Enlist New Soldiers

The Georgia State Defense Force (GSDF) has been experiencing an influx of new applicants eager to join their ranks, thanks to their recent innovative recruiting efforts. By advertising on billboards along major highways and significantly boosting their social media presence, the GSDF has captured the attention of potential recruits across the state. Led by Captain Beverly Shepard, the Public Affairs Team has been instrumental in this surge, routinely posting updates on the latest training sessions and missions on platforms ranging from Facebook to Instagram, garnering thousands of views and increasing public interest in the GSDF.

In the latest Commanders Briefing Podcast interview, we had the opportunity to sit down with the newly appointed Commanding General of the Georgia State Defense Force, Brigadier General Dennis Watts. In this Commanders Briefing Clip, General Watts discusses the GSDF’s recruiting strategies in detail and shares insights into the future direction of their recruitment efforts. This exclusive interview sheds light on how the GSDF plans to continue attracting and retaining dedicated soldiers through innovative and effective methods.

To listen to the full interview – Click Here

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